Freeform released the trailer for Season 2 of “Cruel Summer” on May 8 and since then, the trailer has received more than 24M views across Facebook, Twitter, Instagram, TikTok, Snapchat and YouTube.
It’s on track to become the network’s most-watched trailer ever, surpassing the total views over the same time period for Cruel Summer Season 1 as well as Freeform’s other thriller series, The Watchful Eye, Deadline reports.
“Fans have been eagerly awaiting season two of Cruel Summer and we are so happy to see them engaging with the new trailer,” said Simran Sethi, EVP, Programming and Content Strategy, ABC Entertainment and Freeform. “The imaginative creative team has outdone themselves with the new and intriguing mystery at the center of this next chapter. June 5 is just around the corner and there are going to be a lot of surprises in store that our viewers will love.”
You can watch the new trailer below:
The second season of “Cruel Summer” will premiere on Freeform on June 5 with two episodes. The premiere episodes will air at 9 p.m. ET/PT, before the show transitions to its normal timeslot at 10 p.m. Episodes will also stream the next day on Hulu.
“Cruel Summer,” the highest-rated series in Freeform history, will return for its second season in Summer 2023. The anthology series features a brand new cast and mystery. Set in an idyllic waterfront town in the Pacific Northwest, the next chapter of “Cruel Summer” follows the rise and fall of an intense teenage friendship. Approaching the story from three different timelines surrounding Y2K, the season twists and turns as it tracks the early friendship between Megan, Isabella and Megan’s best friend Luke, the love triangle that blossomed, and the mystery that would impact all of their lives going forward.
The series stars Sadie Stanley, Lexi Underwood, Griffin Gluck, KaDee Strickland, Lisa Yamada and Sean Blakemore.
Paul Adelstein will recur. “Cruel Summer” comes from studio Entertainment One (eOne) and was created by Bert V. Royal. Elle Triedman serves as showrunner. Executive producers include Triedman, Bill Purple, Tia Napolitano and Iron Ocean Productions’ Jessica Biel and Michelle Purple.
The series is distributed internationally by eOne.