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McDonald’s & ‘Loki’ Collab To Launch ‘As Featured in Meal’

Beginning August 14, McDonald’s will launch a new global meal in more than 100 countries, starring menu items famously featured in pop culture.

From classic films and binge-worthy comedies to hit songs and anime series, McDonald’s has been famously featured in entertainment for decades. Now, they’re giving fans a front-row seat to a new experience, headlined by some of their most beloved menu items. Introducing the As Featured In Meal, a collection of fan-favorite menu items that have made iconic appearances throughout film, television and music. Starting August 14, the meal will be available in more than 100 countries across the globe and will co-star exclusive merch and never-before-seen content.

For a limited time, fans can relive the magic of their favourite characters and artists with one of three main menu items and sides – all famously
featured. The meal will include a choice of 10-piece Chicken McNuggets® , Quarter Pounder with Cheese® or Big Mac® sandwich along with medium World
Famous Fries™ , and a medium fountain drink. Guests can also add the newly-branded Sweet ‘N Sour Sauce – inspired by Marvel Studios’ “Loki” Season
2, streaming October 6 on Disney+.  The meal is available starting August 14 for a limited time on the McDonald’s app, in-restaurant and via the Drive Thru
at participating restaurants while supplies last.

“It’s not only our real-life fans who have a go-to order, for decades our favourite movie and TV characters have, too,” said Morgan Flatley, Global Chief Marketing Officer and Head of New Business Ventures at McDonald’s. “The As Featured In Meal is our biggest Famous Order yet, celebrating the most memorable McDonald’s references across the world of entertainment.”

With McDonald’s having a special role in Marvel Studios’ upcoming “Loki” Season 2, we’re giving fans a sneak peek via a themed AR experience on Snapchat. When fans scan the newly branded Sweet N’ Sour Sauce lid on Snapchat, they will unlock custom content developed by Marvel Studios exclusively for McDonald’s fans, with new content available weekly throughout the promotion.

 

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